AI or die?! Pitfalls of implementing AI in your organization and how to succeed.

Topics: Customer Lifetime Value, Artificial Intelligence, Predictive Marketing, Touchpoints, Kundenwert, Unternehmenszentrierung

Topics: Kunden, Marketing Automation, RFM, Segmentierung, Customer Journey, Touchpoints, Künstliche Intelligenz, Kundenwert, Kundenzentrierung

Topics: Touchpoints, Predictive Model, Performance Marketing, Kundenwert, Lebenszyklus